NOT YOUR AVERAGE
DESIGNER
A STRONG BRAND IDENTITY CAN'T BE GENERATED
I'm Chris James, I'm a freelance graphic designer and brand designer from Hamilton, Ontario, Canada.
I've always loved art and being creative, but when I was little I couldn't draw at all. When I discovered graphic design and learned that I can make art without needing to draw or paint, my life was changed for the better.
My mission is to help brands look their best, by giving them a look that can't be reached with a self-made logo in Canva, or a logo generated by AI.
Working with a graphic designer brings experience, strategy and emotion to your brand, resulting in work that resonates with potential consumers, something that can't be achieved with an algorithm and prompts.
I create visual identities that establish a connection between brands and consumers, resulting in sales, brand loyalty, and long-term growth.
A STRONG BRAND IDENTITY CAN'T BE GENERATED
I'm Chris James, I'm a freelance graphic designer and brand designer from Hamilton, Ontario, Canada.
I've always loved art and being creative, but when I was little I couldn't draw at all. When I discovered graphic design and learned that I can make art without needing to draw or paint, my life was changed for the better.
My mission is to help brands look their best, by giving them a look that can't be reached with a self-made logo in Canva, or a logo generated by AI.
Working with a graphic designer brings experience, strategy and emotion to your brand, resulting in work that resonates with potential consumers, something that can't be achieved with an algorithm and prompts.
I create visual identities that establish a connection between brands and consumers, resulting in sales, brand loyalty, and long-term growth.
THOSE WHO CAN'T DO,
TEACH THEMSELVES
I discovered graphic design by accident when I was 11 years old, playing around with different software on my family computer. By 14, I was introduced to the Adobe Creative Suite, and that's when I really started to become passionate about graphic design.
By age 15 I was working with my first freelance client, a local singer/song-writer who hired me to design the artwork and lyric video for her newest single.
After seven years of learning the ropes alone, I went on to sharpen my skills in college. After graduating, I grew my experience working in marketing and radio - two industries that truly sharpened my understanding of how brands connect with people.
In 2024 after a devastating lay-off, I decided to take my career into my own hands, and lept into freelancing full-time.
Today, I specialize in creating bold, timeless identities that blend creativity with strategy—helping businesses stand out, look iconic, and own their place in the market.
SO WHY LOGOS?
A great brand identity isn’t a decoration, it’s strategy disguised as creative style.
I became passionate about logo design during my first internship after college. On my first day In was tasked with reading the companies brand guidelines document, and I was so amazed at how the logo was designed to tell the story of the companies 150 year history, while also representing what the company does.
In that moment, I knew I wanted to tell stories like that one day.
Over the years I've realized that every brand, whether new or old, has a story to tell, and now I help to tell those stories through creativity, strategy, and design.
WHAT CAN I DO FOR YOU?
I specialize in three main areas of graphic design: Logo Design, Brand Identity Design, and Brand Assets Design.
Logo Design
My logo design package is perfect for entrepreneurs that might not be ready to invest in a full brand identity just yet.
Using my strategic formula, I'll design your business a unique logo that reflects your brands mission and values, that comes in 3 lockups (main logo, secondary logo, and logomark), and three colour variations, along with a two-page brand quick-guide sheet on how to use your logo effectively.
Brand Identity Design
My brand identity package is perfect for established businesses, and builds on the logo design package.
In addition to everything from the logo design package, you will also receive a fourth lockup - a badge logo, along with a custom brand pattern, business card design for up to ten employees, and my indepth 40+ page brand guidelines document on how to use your logo to the most effective way possible.
Brand Assets Design
My brand assets design can be added on to any logo design project, or as individual projects if you are already satisfied with your branding.
I design high-quality brand assets that will elevate your business including simple assets like business cards, brochures, letterhead and company signage, to more extravagant projects like vehicle wraps, product packaging, podcast covers, company branded swag, and much more!
READY TO WORK TOGETHER?
If you're ready to get the ball rolling on your next project, I'm ready to get designing!
Click the button below, or send me an email: